Privacy notice

Informat Limited, Hamilton, New Zealand

This notice explains what personal information we collect through this website, why we collect it and what you can do about it. We follow the Information Privacy Principles in the New Zealand Privacy Act 2020.

What we collect

• When you use our AI advisor: your name, email address and contact number, and the messages you exchange with the advisor.
• When you tap a WhatsApp button: which button you used and the message pre-filled for you (for example, the details you typed into the contact form). The WhatsApp conversation itself happens in WhatsApp, under WhatsApp's own privacy terms.
• AI Lab demos: questions you type into the SQL demo, and the column summary (not the file) when you ask the profiler to explain a CSV. Files you profile stay on your device.

Website analytics

We use Google Analytics to understand how people use this website, such as which pages are visited and which buttons are clicked. It uses cookies and collects information such as your approximate location, device and browser, but not your name, email or phone number, and we never send those to Google. You can opt out with Google's browser add-on at tools.google.com/dlpage/gaoptout, or by blocking cookies in your browser.

Why we collect it

We use it to answer your enquiry, follow up with you about it, and improve our services. We do not sell your information or use it for unrelated marketing.

Who processes it

• Your details and chat history are stored in Microsoft Azure.
• Chat messages are sent to our AI provider, Anthropic (Claude), to generate replies.
• Only Informat staff can see stored chats and contact details.

How long we keep it

We keep chat records only as long as we need them to respond to your enquiry and for our business records. We delete them sooner if you ask.

Your rights

You can ask to see the information we hold about you, ask us to correct it, or ask us to delete it. Message us on WhatsApp at +64 22 421 1014. If you're not satisfied with our response, you can contact the Office of the Privacy Commissioner (privacy.org.nz).